India ranks second in terms of downloads of Generative Artificial Intelligence (Gen-AI) applications on mobile (Apple iOS and Google Play). According to data from Sensor Tower, which monitors app trends around the world, only America is ahead of India in 2024 last year.
A total of 177 million GenAI apps are expected to be downloaded in India in the year 2024, which is 11.8 percent of the total 1490 million downloads worldwide. There were 133 million downloads in China throughout the year, while America topped the list with 200 million downloads.
GenAI app downloads in India increased by a significant 135 percent in the year 2024. Before that in the year 2023, 7.52 crore downloads were made. In contrast, in America there has been an increase of only 49 percent last year compared to 135 million by the year 2023.
But India is far behind Gen-AI apps in terms of revenue from purchases of these apps and is not even in the top 10. Last year in 2024, its revenue was only $12.8 million, which accounts for just 1 percent of global app revenue. But revenue increased by a remarkable 135 percent to $4.6 million by 2023.
In this too, America is on top and has earned a revenue of $558 million from these apps, which is 40 percent of the total revenue. After that, Britain is far behind with $55.1 million. Germany ($53 million), Japan ($44 million), Canada ($36.9 million) and Brazil ($31 million). China is at 10th place in the list with $28.8 million.
Among the sub-genres of AI, the AI chatbot category saw 4.42 crore downloads in India in the fourth quarter of last year, taking it to the top position. India had 10 percent share in the total 427 million downloads worldwide. China remained behind with 4.36 crore downloads and America with 4.32 crore downloads. Again, India accounted for about 24.5 percent of the total 8.48 crore downloads of AI Art Generator worldwide.
The increasing popularity of AI can be gauged from the fact that last year in 2024, more than 3 billion apps were downloaded from Google Play and iOS. These mentioned the word AI in their name, subtitle or description and accounted for 12.3 percent of the total 23.4 billion app downloads in India. In the year 2023, 2.3 billion such apps were downloaded. At least 17 billion people downloaded such apps worldwide, which is about 13 percent of the app downloads in the entire year.
In terms of AI popularity, chatbot ChatGPT in India topped the list based on downloads. After that is Google Gemini. WhatsAuto stood at fourth place and Microsoft Copilot at tenth place. Other applications were in the AI Art Generative category.